1. About this Cookie Policy

This Cookie Policy explains how Gifted Accountants and Business Advisors ("Gifted Accountants", "we", "us" or "our") uses cookies and similar technologies when you visit giftedaccountants.com.

It should be read alongside our Privacy Notice and Data Protection Statement and Terms of Business.

2. What are cookies?

Cookies are small files or pieces of information stored on, or accessed from, your computer, phone, tablet or other device when you visit a website.

They can be used to:

  • keep our website secure and functioning properly;

  • remember your preferences;

  • maintain website sessions;

  • understand how visitors use our website;

  • improve website performance and user experience; and

  • support analytics and marketing activities.

References to cookies in this policy may also include similar technologies such as local storage, pixels, tags, scripts and web beacons.

3. Types of cookies we may use

Our website may use the following categories of cookies:

Strictly Necessary Cookies

These are required for the website to operate properly, including security, session management, form submissions and remembering your cookie choices. Where legally permitted, these may operate without your prior consent.

Preference and Functionality Cookies

These help remember settings and preferences and improve how the website works for you.

Analytics Cookies

These help us understand how visitors use our website, including which pages are visited, website performance and general navigation patterns. Where consent is legally required, these cookies will only operate after you have accepted them.

Certain limited statistical technologies may operate without consent where permitted by UK law and appropriate safeguards are applied.

Marketing and Advertising Cookies

These may be used to measure advertising campaigns, create audiences, personalise advertising or understand whether advertising has resulted in a website visit. Where required by law, these will only operate with your consent.

Third-Party and Embedded Content Cookies

Our website may use services provided by third parties, such as booking systems, maps, forms, videos, social-media features or other embedded functionality. These providers may use their own cookies or similar technologies.

4. Your cookie choices

When required, you will be given the opportunity to:

  • accept optional cookies;

  • reject optional cookies;

  • select particular cookie categories; and

  • change or withdraw your preferences later.

We will not treat simply visiting, scrolling through or continuing to use our website as consent where positive consent is legally required.

Rejecting optional cookies will not normally prevent you from accessing the ordinary content of our website, although certain optional features may work differently.

5. Cookie Preference Centre

Where available, you can manage your cookie choices through our website's Cookie Preference Centre.

The Preference Centre may provide details such as:

  • cookie name;

  • provider;

  • purpose;

  • category; and

  • duration.

Because the technologies used on our website may change over time, the Cookie Preference Centre should be treated as the most current operational record of cookies used on the website.

6. How long cookies remain

Some cookies are session cookies and are normally deleted when you close your browser.

Others are persistent cookies and may remain on your device for a specified period unless you delete them earlier.

Cookie duration will depend on the purpose of the cookie and the configuration used by us or the relevant third-party provider.

7. Managing cookies through your browser

Most browsers allow you to view, block or delete cookies through their settings.

You may also be able to:

  • block third-party cookies;

  • prevent cookies from particular websites;

  • automatically clear cookies; or

  • use private or incognito browsing.

Blocking all cookies may affect some website functionality.

Cookie choices may also be specific to a particular browser or device, so you may need to update your preferences separately on different devices.

8. Personal information and third parties

Some cookie technologies may collect information such as:

  • IP address;

  • browser and device information;

  • online identifiers;

  • website activity;

  • referral information; and

  • approximate location derived from technical information.

Where this information constitutes personal data, we will process it in accordance with applicable UK data-protection legislation.

Some third-party providers may process information outside the United Kingdom. Further information about how we handle personal information and international transfers is contained in our Privacy Notice and Data Protection Statement.

9. Legal framework

Our use of cookies and similar technologies is governed by applicable UK privacy and data-protection legislation, including:

  • the Privacy and Electronic Communications Regulations 2003 (PECR);

  • the UK General Data Protection Regulation;

  • the Data Protection Act 2018; and

  • the Data (Use and Access) Act 2025.

Where PECR requires consent for a particular cookie or technology, we will not rely solely on another UK GDPR lawful basis to avoid that consent requirement.

10. Changes to this Policy

We may update this Cookie Policy to reflect changes in:

  • legislation or regulatory guidance;

  • our website;

  • technology providers;

  • analytics or marketing services; or

  • our business operations.

The latest version will be available on our website and the date above will show when the policy was last materially reviewed.

11. Contact us

If you have any questions about this Cookie Policy or how we use cookies, please contact:

Gifted Accountants and Business Advisors

Website: giftedaccountants.com

Email: info@giftedaccountants.co.uk

Alternative email: hello@giftedaccountants.co.uk

You may also have the right to raise data-protection concerns with the Information Commissioner's Office (ICO).